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Bank Indonesia social programs is conducted under different implementation theme each year to vision as the best Corporate Social Responsibility (CSR) operator in regional. The redefinition of Bank Indonesia social programs to grow more than any other CSR operator yet remain reflecting its credibility and authority as a central bank. A powerful brand strategy is vital elements in brand bui

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HOW BRAND RESPOND TO BUSINESS MOMENTUM (PART 2)
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On article Part 1, we have discussed how momentum is always found in the business calendar and that

HOW BRANDS RESPOND TO BUSINESS MOMENTUM (PART 1)
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We can always find various annual momentum on our business calendar. The momentum is described as th

FOUR ACTIONS YOU SHOULD KNOW TO BUILD A BRAND
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Designing a brand is like building a house. You start by constructing the foundation, then followed